I had the honor of working with One Young World on their project promoting freedom of the press day. Serving as the art director, copywriter and account manager for the animation, I was thrilled to contribute my creative vision and expertise to this meaningful endeavor. Collaborating closely with the client, I worked diligently to bring their vision to life in a dynamic and engaging animation that effectively communicated the significance of freedom of the press.

Creative Process:

During the initial stages, I successfully pitched the idea to One Young World when they visited my university to secure the project. From there, I delved into the creative process, brainstorming and refining concepts to ensure a compelling and impactful animation that would resonate with audiences.

Collaboration and Execution:

Working closely with the client, I incorporated their insights and feedback, ensuring that the animation aligned perfectly with their messaging and objectives. The animation became a powerful tool to promote freedom of the press and encourage meaningful discussions around this vital topic.

Objective:

The project's primary objective was to raise awareness about the importance of freedom of the press and its role in safeguarding democracy and human rights. By creating an engaging and visually captivating animation, we sought to inspire positive action and advocacy among audiences, particularly the young generation.

Impact:

Through this project, I had the privilege of contributing to the essential work of promoting freedom of the press and empowering young voices to champion the cause. It was a fulfilling experience to see the animation come to life and play a role in advocating for a free and responsible media landscape.

I am truly grateful to have been a part of this remarkable project with One Young World and to have utilized my skills as an art director to contribute to a cause that resonates deeply with me. The experience has further strengthened my commitment to using creative mediums to drive positive change and raise awareness on important social issues.